Salesintel Pipeline Pioneers
In 2023, a shocking 81% of companies suffered slowed pipeline velocity due to issues like undefined buyer personas and poor sales-marketing alignment."
Tim Hillison, Founder of Entry Point 1 and partner of GTM Partners, has witnessed first-hand how inconsistent messaging and lack of coordination can derail pipeline growth.
In our latest episode of B2B Pipeline Pioneers, Tim and I take a deep dive into how building a true revenue team partnership can help create unified, impactful messaging that attracts and nurtures high-quality leads from acquisition through expansion!
Tim shares some key insights into achieving true revenue team alignment through:
• Market research to define your ICP
• Demand gen and sales enablement efforts
• Seamless handoffs between teams
• And much more!
We also talk through some real-world examples of the positive pipeline impact of unifying marketing, sales, and customer success teams around consistent positioning and processes.
This is one you don’t want to miss!